As a startup, how many logo variations have you created for your brand identity?Just one? Two? Three?Startups in today’s world have a plethora of options to market their brand. From social media websites to promotional items (e.g. t-shirts & pens), you can put logos practically on anything - even on microscopic nanomaterial!As your business grows,
Last updated on June 24th, 2020 at 02:06 pmAbsurd Retraction Demand from IMAX in the name of Trademark Infringement On June 16, 2015, Ars Technica received a retraction demand from IMAX, requesting Ars to retract a published story that contains a brief reference to IMAX. In a letter written to Ars, IMAX’s Deputy General Counsel
Last updated on June 29th, 2022 at 12:13 pm As of late March 2012, the Canadian Intellectual Property Office (CIPO) is accepting sound-based trademark applications. This policy change follows a 20 year battle with CIPO and Metro-Goldwyn-Mayer (MGM) Studios to trademark its famous lion’s roar. In the past, CIPO took the position that sounds could
Last updated on September 28th, 2021 at 02:07 pm Vancouver-based Pirate Joe’s and its owner, Michael Hallat, won a trademark infringement battle against specialty U.S. grocery giant Trader Joe’s, on October 2, 2013. Judge Marsha Pechman of the U.S. District Court for the Western District of Washington dismissed the case on jurisdictional grounds. Trader Joe’s
Last updated on June 29th, 2022 at 12:11 pm The Federal Court recently found the wide-spread fame of the COHIBA trade-marks for cigars and cigarillos was sufficient to reject an application to register the trade-mark LAZARO COHIBA for rum. Tequila Cuervo (“Cuervo”) filed a trade-mark application in February of 1996, for the mark LAZARO COHIBA,